Embark on a Journey with La Salsa Vive: Celebrating Resilience and Heritage

Why We Decided to Embark on This Project:

Dear Friends and Supporters,

I embarked on the journey of creating "La Salsa Vive" out of a deep passion for preserving and celebrating the cultural heritage of salsa music. Originating from the vibrant streets of New York and finding its heart in the rhythms of Cali, Colombia, salsa has transcended borders, bringing people together through its infectious beats and heartfelt lyrics. This documentary aims to delve into salsa's roots, evolution, impact on communities, and resilience in the face of cultural shifts.

What We Hope to Accomplish:

With "La Salsa Vive," I aim to illuminate the lesser-known narratives behind salsa's journey—from its rise to its decline in New York to its resurgence and cultural influence in Cali during the 1980s. By telling this story, I aim to inspire a deeper appreciation for salsa's cultural significance, shedding light on its role in shaping identities and fostering community resilience.

Project Description and Rewards:

"La Salsa Vive" will weave together archival footage, interviews with key figures in the salsa community, and vibrant music performances to create a compelling narrative. Supporters like you will have the opportunity to engage deeply with the project through exclusive rewards:

• Digital Thank-You Package: Personalized thank-you note and behind-the-scenes updates.
• Invitation Premiere in New York: Access to an exclusive documentary screening.
• Limited Edition Merchandise: Custom-designed T-shirts and posters celebrating salsa culture.
• Associate Producer Credit: Recognition of the film's credits and invitation to special events.

Featuring Salsa Legends:

"La Salsa Vive" proudly features interviews and insights from salsa legends such as Ruben Blades, Henry Fiol, Johnny "Dandy" Rodriguez, Samuel Formell, Ángel Lebrón, and Willie Rosario. Their stories and contributions enrich the narrative, offering firsthand accounts of salsa's evolution and enduring impact.

Why We Need to Crowdfund:

We need your support to bring this important story to life. Funding will cover essential expenses such as production costs, archival research, editing, and distribution. Your contributions will directly impact the quality and reach of the film, ensuring that salsa's legacy is celebrated authentically and globally.

How Your Support Makes a Difference:

As supporters of "La Salsa Vive," you are not just funding a film but becoming co-creators of this narrative. Your belief in the project fuels our passion and determination to preserve salsa's rich heritage and share it with audiences worldwide. Together, we can amplify the voices of salsa's pioneers and honor their contributions to music and culture.

Join us in celebrating salsa's resilience and rhythm. Together, let's ensure that "La Salsa Vive" resonates far and wide, inspiring future generations to embrace the spirit of this iconic genre.

Thank you for being part of this journey.

Juan Carvajal