7 Spurs Film:
The Colorado Roundup
A GATHERING
WORTH THE RIDE
ONE CITY.
SEVEN THEMES.
Seven days during Sundance week, bringing filmmakers, actors, artists, musicians, producers, investors, students and the Colorado community together across Boulder.
A gathering built around story, connection and creative exchange.
A PLACE TO
CONNECT, COLLABORATE, AND CELEBRATE
Colorado’s independent spirit, in motion.
YOUR STORY DOESN’T HAVE TO WAIT.
Seven days. Seven experiences. One community.
Join us at 7 SPURS: The Colorado Roundup , January 20 - 26, 2027, in Boulder, Colorado.
Meet filmmakers, artists, musicians, entrepreneurs, investors, and the people turning ideas into reality. Talk about the wins, the setbacks, the lessons, and everything it takes to build something meaningful. Share your projects, find collaborators, discover new possibilities, and celebrate the creative journey together.
DAY 1 - Wednesday, January 20
THE RIDERS’ TABLE
6:00 - 8:00 PM · An intimate 7 SPURS dinner
The story begins with the people around the table.
An intimate, chef-led evening bringing together the cast, crew, invited guests, local creatives and potential partners. Discover the people behind 7 SPURS, hear why this story matters, and find out what it takes to bring a film from an idea to the screen.
Proposed agenda
6:00 - 6:30 PM
Arrive at the venue. Welcome, appetizers, introductions, portraits and cinematic photo moments.
6:30 - 6:45 PM
Meet the Riders. Welcome from the 7 SPURS team and introductions to the people bringing the film to life.
6:45 - 7:35 PM
The Story Behind the Story. Chef-led dinner with cast-and-crew conversation about the inspiration, challenges, relationships and lessons behind making 7 SPURS.
7:35 - 7:55 PM
Ask Us Anything. An intimate Q&A about the film, the creative journey, building a team and what comes next.
7:55 - 8:00 PM
One Last Frame. Group photo, 7 SPURS keepsake and closing introductions.
The 7 SPURS moment: Meet the people behind the project, hear the story from the inside, and get a glimpse of the film's creative journey.
What guests take away: New relationships, a deeper understanding of the film, memorable photographs and a chance to connect with the team in a relaxed setting.
DAY 2 - Thursday, January 21
THE MONEY RIDE
12:00 - 4:00 PM · Financing, pitching and the realities of independent film
Every film has a dream. Every dream needs a plan.
Forget a day of panels that leave you wondering what to do next. The Money Ride combines candid financing conversations with an interactive lab where filmmakers and supporters can work through real funding challenges and leave with practical next steps.
Proposed agenda
12:00 - 1:00 PM
The Arrival & Idea Exchange. Networking, project cards, photography, introductions and a 7 SPURS financing-journey display. Guests may arrive during this window.
1:00 - 2:00 PM
The Money Ride: The Real Cost of the Dream. A conversation led by Romóne F. Penny, actor and executive producer of 7 SPURS, with additional guests to be announced. Topics include budgeting, investors, grants, crowdfunding, incentives, financial risks and lessons learned while building an independent film.
2:00 - 3:00 PM
The Funding Lab: Bring Your Project to the Table. Small groups work through sample or participant-submitted projects, identify funding gaps, map potential resources, and brainstorm realistic ways to move forward.
3:00 - 3:45 PM
The Next-Dollar Challenge. Teams develop a 60-second funding pitch or a creative campaign to unlock the next step in a film project. Participants share their ideas and receive constructive feedback from peers and invited mentors.
3:45 - 4:00 PM
Make the Next Move. Each participant identifies one action to take, one person to contact and one resource to pursue. Closing pictures and connections.
DAY 3 - Friday, January 22
THE SOUND OF THE WEST
12:00 - 4:00 PM · Music, songwriting and cinematic sound
Before the audience sees the story, sound helps them feel it.
Step into the creative process behind music for film. Experience live performances, discover how a song develops, learn what sound designers listen for, and explore how artists and filmmakers can work together.
Proposed agenda
12:00 - 1:00 PM
Soundcheck & Social. Arrival, music-themed photo moments, introductions, refreshments and a listening station featuring selected sounds and musical references connected to the creative world of 7 SPURS.
1:00 - 1:25 PM
Songs from the Saddle. A live acoustic performance by participating musicians, with a short introduction to their creative process.
1:25 - 2:00 PM
From Lyric to Scene. A songwriter and filmmaker unpack how mood, lyrics, character and story can come together in a song for film.
2:00 - 2:40 PM
Build the Sound. A practical sound-design demonstration showing how music, ambience, effects and silence can change the emotional impact of a scene.
2:40 - 3:25 PM
The Song Lab. Small groups develop a song concept, mood board or musical idea for a fictional scene or a 7 SPURS-inspired story prompt.
3:25 - 3:50 PM
Play It Back. Participants share their ideas, followed by a live performance or short demonstration of how a musical idea can evolve.
3:50 - 4:00 PM
The Final Note. Group photo, musician connections and closing remarks.
Tickets:
Come for a day. Stay for the whole story.
Seven days. Seven experiences. One community.
Boulder, Colorado | January 20 - 26, 2027
EARLY BIRD TICKETS ARE HERE - THROUGH NOVEMBER 27, 2026.
🎬 Student: $17/day | $97 for all seven days
🤠 General Admission: $37/day | $197 for all seven days
⭐ VIP Inner Circle: $117/day | $577 for all seven days
Rewards
THE ROUNDUP
Premium partner • A bigger part of the story
A premium partnership designed for brands, businesses, filmmakers, and organizations ready to bring their expertise, ideas, products, or resources directly into the experience.
Everything in The Trail, elevated with:
- Film - credit recognition: company or partner name acknowledged in the 7 SPURS film credits as a thank-you partner, subject to written agreement and production requirements.
- Three selected event days to build meaningful visibility and relationships throughout the week.
- Six guest passes to attend Roundup events.
- A dedicated partner spotlight: a planned interview or feature introducing the company, its mission, and what it brings to the creative community.
- Exclusive 7 SPURS film-inspired gift box and signed film poster.
- Lead a workshop or join a panel: share expertise, demonstrate a product, teach a skill, or contribute to a conversation, subject to programming approval.
THE TRAIL
More visibility. More ways to connect.
Move beyond being seen. Share your expertise, demonstrate what you do, and create a more memorable connection with the Roundup community.
Everything in The Spur, plus:
-
Partner presence across two selected event days .
-
Opportunity to give brief remarks, introduce your work, or demonstrate your product or service on your selected days, subject to event programming approval.
-
Two guest passes to attend Roundup events.
-
Exclusive 7 SPURS film-inspired gift box.
-
Additional opportunities to connect with filmmakers, artists, companies, and potential collaborators.
THE SPUR
A simple way to put your brand, business, project, or service in the room and start building relationships.
Your partnership includes:
-
One selected event day with a table, display, demonstration, or branded presence.
-
Company logo and image featured in event-space partner marketing.
-
Company feature on 7 SPURS Instagram, plus planned newsletter and story promotion.
-
One additional guest pass to attend an event day.
-
7 SPURS hat, keychain, and signed film poster.
-
Option to contribute a product, offer, coupon, or promotional item to attendee gift bags.
VIP Pass - The Inner Circle
For guests who want a more personal, curated and connected Roundup experience.
Benefits
- All applicable general admission benefits
- Early entry before general admission, where venue schedules permit
- VIP check-in and designated seating where available
- VIP welcome gift bag with selected 7 SPURS items
- Enhanced refreshments at designated VIP gatherings
- Access to a designated VIP networking or welcome gathering
- Priority registration for eligible workshops and limited-capacity experiences
- Curated small-group conversation or creative exchange
- Opportunity to introduce your project during designated networking sessions
- VIP 7 Spurs film recognition item or commemorative keepsake
- Priority notice of newly announced experiences
The promise: Come a little earlier, get closer to the conversations, make more personal connections, and experience the Roundup with a smaller circle of fellow creatives and supporters.
General Admission
For filmmakers, actors, musicians, entrepreneurs, local businesses, film lovers and anyone curious about the creative process.
Benefits:
- General event admission
- Networking with creatives and industry participants
- Panels, talks and discussions on the day's program
- Light snacks and nonalcoholic refreshments at designated sessions
- Opportunities to introduce yourself and your work
- Community activities and creative exchanges
- Opportunities to submit a film or project for consideration
- Access to standard event gift items
The promise: More than watching from the sidelines. Bring your project, meet potential collaborators, hear the honest stories behind the work, and discover what might happen next.
Student Pass
For middle school, high school and college students - the next generation of creative talent.
Benefits
- General event admission
- Networking and introductions
- Participate in discussions and community activities
- Light snacks and nonalcoholic refreshments at designated sessions
- Meet filmmakers, artists and working professionals
- Opportunities to share a project or join a pitch discussion
- Student-friendly creative community
The promise: Get in the room, meet your people, ask questions, share your ideas, and learn from people who are actively doing the work.
Highlights
See all activity2Activity
THE ROUNDUP
Premium partner • A bigger part of the story
A premium partnership designed for brands, businesses, filmmakers, and organizations ready to bring their expertise, ideas, products, or resources directly into the experience.
Everything in The Trail, elevated with:
- Film - credit recognition: company or partner name acknowledged in the 7 SPURS film credits as a thank-you partner, subject to written agreement and production requirements.
- Three selected event days to build meaningful visibility and relationships throughout the week.
- Six guest passes to attend Roundup events.
- A dedicated partner spotlight: a planned interview or feature introducing the company, its mission, and what it brings to the creative community.
- Exclusive 7 SPURS film-inspired gift box and signed film poster.
- Lead a workshop or join a panel: share expertise, demonstrate a product, teach a skill, or contribute to a conversation, subject to programming approval.
THE TRAIL
More visibility. More ways to connect.
Move beyond being seen. Share your expertise, demonstrate what you do, and create a more memorable connection with the Roundup community.
Everything in The Spur, plus:
-
Partner presence across two selected event days .
-
Opportunity to give brief remarks, introduce your work, or demonstrate your product or service on your selected days, subject to event programming approval.
-
Two guest passes to attend Roundup events.
-
Exclusive 7 SPURS film-inspired gift box.
-
Additional opportunities to connect with filmmakers, artists, companies, and potential collaborators.
THE SPUR
A simple way to put your brand, business, project, or service in the room and start building relationships.
Your partnership includes:
-
One selected event day with a table, display, demonstration, or branded presence.
-
Company logo and image featured in event-space partner marketing.
-
Company feature on 7 SPURS Instagram, plus planned newsletter and story promotion.
-
One additional guest pass to attend an event day.
-
7 SPURS hat, keychain, and signed film poster.
-
Option to contribute a product, offer, coupon, or promotional item to attendee gift bags.
VIP Pass - The Inner Circle
For guests who want a more personal, curated and connected Roundup experience.
Benefits
- All applicable general admission benefits
- Early entry before general admission, where venue schedules permit
- VIP check-in and designated seating where available
- VIP welcome gift bag with selected 7 SPURS items
- Enhanced refreshments at designated VIP gatherings
- Access to a designated VIP networking or welcome gathering
- Priority registration for eligible workshops and limited-capacity experiences
- Curated small-group conversation or creative exchange
- Opportunity to introduce your project during designated networking sessions
- VIP 7 Spurs film recognition item or commemorative keepsake
- Priority notice of newly announced experiences
The promise: Come a little earlier, get closer to the conversations, make more personal connections, and experience the Roundup with a smaller circle of fellow creatives and supporters.
General Admission
For filmmakers, actors, musicians, entrepreneurs, local businesses, film lovers and anyone curious about the creative process.
Benefits:
- General event admission
- Networking with creatives and industry participants
- Panels, talks and discussions on the day's program
- Light snacks and nonalcoholic refreshments at designated sessions
- Opportunities to introduce yourself and your work
- Community activities and creative exchanges
- Opportunities to submit a film or project for consideration
- Access to standard event gift items
The promise: More than watching from the sidelines. Bring your project, meet potential collaborators, hear the honest stories behind the work, and discover what might happen next.
Student Pass
For middle school, high school and college students - the next generation of creative talent.
Benefits
- General event admission
- Networking and introductions
- Participate in discussions and community activities
- Light snacks and nonalcoholic refreshments at designated sessions
- Meet filmmakers, artists and working professionals
- Opportunities to share a project or join a pitch discussion
- Student-friendly creative community
The promise: Get in the room, meet your people, ask questions, share your ideas, and learn from people who are actively doing the work.
